Sunday, December 29, 2019

Briefly Share Your Nursing Background And Professional...

Briefly share your nursing background and professional interests. My nursing background is in women and children’s health care. As a clinician, I have practiced in acute and primary care settings. My professional interests include nursing genomics, nursing leadership, and new program development. Summarize how informatics has impacted or changed nursing practice. Provide an example from your professional experience. According to Dr. Ken Majowski (Laureate, 2011) health care informatics has been in existence for at least the past two to three decades. Ozbolt Saba (2008) state that â€Å"in the second half of the 20th century† the focus of nursing informatics was on the development of â€Å"a standardized language† (p. 199). In the 1970’s, informatics included â€Å"nursing care planning and documentation† (Ozbolt Saba, 2008, p. 200). In the 1980’s, nursing informatics research and education led to the â€Å"establishment of data standards †¦ unleashing the potential of nursing informatics to improve practice† thus giving nursing the opportunity to â€Å"translate knowledge to practice via decision support, and to create new knowledge from the data generated in nursing practice† (Ozbolt Saba, 2008, p 201). In the 1990’s the â€Å"Nursing Terminology Summit Conferences† met â€Å"to develop concept-oriented reference termino logy models for nursing† (Ozbolt Saba, 2008, p. 203). The 2000’s proved to be a decade of additional progress with the call for â€Å"an electronic health record† for everyShow MoreRelatedOverview of the Health Information Technology System1130 Words   |  4 PagesHealth Information Technology System Name Institutional Affiliation Date: Health Information Technology System Briefly share your nursing background and professional interests. As a nurse, I have been diligent in sharing the importance of problem solving, critical thinking and research with the public. I have succeeded in assisting the public to understand actions of nurses, which involves more than just nurturing. I have also helped in surveying and assessing risks, identifying the goals ofRead MoreDefinition And Scope Of Practice1517 Words   |  7 PagesThe definition and scope of practice in nursing have evolved through time. In order to safeguard the public health and to regulate the profession, the Nursing and Midwifery Council was created. Furthermore, the NMC Code of Conduct, popularly known as â€Å"the Code† enumerates regulations as the baseline of good nursing and midwifery practice, and serves as a primary tool in protecting the health and wellbeing of the public (NMC, 2008). This essay will elucidate three issues expressed in the code andRead MoreCollege Essay Sample1039 Words   |  5 PagesTell us why you chose to apply to the Unive rsity of Central Oklahoma. I chose the University of Central Oklahoma because not only does it have one of the best Nursing programs, but campus, staff, and the students are exceptional! Also, the ratio of students to staff is reasonable, and the size of campus the attending students is just perfect. I also love that senior students and staff members are so eager to help incoming students find the right path and plan to success, and for those who want toRead MoreMyra Levine6543 Words   |  27 PagesSOUTHEAST MISSOURI STATE UNIVERSITY College of Health Human Services Department of Nursing COURSE: NS-600 COURSE TITLE: Theoretical Foundations for Nursing Practice (3 credits). FACULTY: Elaine Jackson, PhD, RN Crisp Hall – 319 573-651-2871(O) 243-2049(H) 450-2757(Cell) Read MoreThe Core Principles of Nursing4390 Words   |  18 PagesIntroduction: There are many different aspects to being a ‘good nurse’, but there are six core principles of nursing which have emerged through progression of the nursing profession, (DoH 2012). The core principles were brought in as a result of issues raised within the National Health Service (NHS) and have been identified as caring and compassion; dignity; communication; professionalism; emotional intelligence and the nurse-patient relationship. The three principles I have chosen to analyse areRead MoreNvq Level 26498 Words   |  26 PagesCommunicate in Health, Social care or children’s and young people’s settings 1. Give three reasons why people want to communicate. 1. People may want to communicate to express their wants or needs. 2. People may want to communicate to share their ideas or to teach others for example if i were taking a new carer out shadowing I would want to communicate effectively so i know I have done my best to let them know what and how to do the job. 3. People may want to communicate to expressRead MoreHigh School Student Essay20272 Words   |  82 PagesStudents Chapter 4 Changes in American Society: Their Influences on Today’s Schools ISBN: 0-536-29980-3 Introduction to Teaching: Becoming a Professional, Second Edition, by Donald Kauchak and Paul Eggen Published by Prentice-Hall/Merrill. Copyright  © 2005 by Pearson Education, Inc. ISBN: 0-536-29980-3 Introduction to Teaching: Becoming a Professional, Second Edition, by Donald Kauchak and Paul Eggen Published by Prentice-Hall/Merrill. Copyright  © 2005 by Pearson Education, Inc. LearnerRead MoreChap 533156 Words   |  133 PagesCase of Cardiac Surgery† by Bea Chiang, Management Accounting Quarterly (Fall 2002). Through a study of resource consumption, hospitals can get a more accurate picture of how practices are linked to cost. Discussion Questions: 1. Describe briefly hospital’s costing system. 2. Describe steps in activity-based benchmarking for medical-care processes. 5-3 â€Å"Using Activity Based Costing To Assess Channel/Customer Profitability† by DeWayne L. Searcy, PhD., CMA, CPA, Management AccountingRead MoreHealth and Social Care Essay14559 Words   |  59 Pages The Workbook Purpose – The purpose of the workbook is to support you the learner in gathering and recording evidence towards your LAO Level 2 Award in Employment Rights and Responsibilities in Health and Social Care or Children and Young People’s Settings. Content – This workbook covers important aspects of your work, and helps you to understand your rights and responsibilities as a person employed in the Health and Social Care Sector. In the modern world there are many laws whichRead MoreKotler02 Tif9803 Words   |  40 Pagesstrategy for long-run survival and growth called ________. a. tactical planning b. strategic planning c. futuristic planning d. marketing planning e. relationship marketing (Answer: b; p. 36; Easy; LO1) 2. When your firm practices developing and maintaining a strategic fit between your organization’s goals and capabilities, it is performing ________. a. tactical planning b. values planning c. strategic planning d. short-term planning e. operations planning (Answer: c; p. 36; Moderate; LO1) 3. At

Saturday, December 21, 2019

Comparing The Religions Of Hinduism And Buddhism Essay

Exam II #2. Compare and contrast the religions of Hinduism and Buddhism. What were the essential differences between the two? What hope did they give to the common people of India ? Both Hinduism and Buddhism are prominent religions in the ancient and modern world. They are arguably two of the most popular polytheistic faiths as well. Most people make the mistake of grouping them as one uniform religion, but this is inaccurate. Buddhism and Hinduism do split some resemblance, but several aspects of these faiths cause them to be contrasting from one another. The pair have been exceedingly significant throughout history, providing hope to the common people of India. Buddhism and Hinduism both derive from India. The two religions are centered around the concepts of nature and awareness, but they also believe in extended variations of Heaven and Hell. Hinduism and Buddhism believe in karma which is the sum of a person’s actions throughout all their existences, which in turn determines their future. Another similarity between the two faiths is that they practice peace and nonviolence which ties into their compassion for nature. Common practices between Buddhism and Hinduism are meditation and focus on clearing the mind. Desire is the greatest source of misfortune among both religions. The two religions also share a plethora of likenesses that pertain to their beliefs. They believe in reincarnation, paths to enlightenment, and philosophy. They also take part in yoga andShow MoreRelatedHinduism and Buddhism976 Words   |  4 Pages Buddhism and Hinduism are two of the world’s most influential and greatest religions. Buddhism is a religion based on the teachings of the awakened one (Abrams), and Hinduism is the oldest of the world’s greatest religions (Rice). Both of these religions arose in South Asia, thus they share similar culture and philosophy; however, they also contrast greatly with each other in many other aspects. By comparing the rituals of worship of the two religions it is proven that Hinduism worships variousRead MoreThe Bhagavad Git A Conversation Between Arjuna, Krishna And The Blessed One853 Words   |  4 Pagesconsequences of killing his own family. The Bhagavad Gita shows how religion influences a follower’s judgement on a situation. By comparing The Bhagavad Gita to Buddhism it is clear to see how the religions differ on influence. Arjuna at first has no problem with fighting until he sees his some of family getting ready to fight for the other. Now he is faced with the dilemma of what should he do? Should he stay true to his religion or go against his family? â€Å"Looking at all his relatives come togetherRead MoreHinduism and Budhism: Two of the World ´s Largest Religions1201 Words   |  5 PagesReligion is everywhere. It influences us all on a daily basis, whether we are religious or not. While the subject of religion is extremely controversial, roughly 84% of the world is religious in some way. (84) Out of all the worldly belief systems there are twenty-two main religions that are recognized as having the largest population of followers.(Major) Of these, there are some that are not recognized as or do not fall under the definition of religion in their countries of origin. Two of theseRead MoreThe Beginning Of Buddhism And India1216 Words   |  5 PagesThe beginning of Buddhism started in 5th c entury B.C. in India (Violatti). Siddhartha, also referred to as Buddha, was said to have seen the suffering of the world and set out a way to fix it. He was said to have reached a state of enlightenment that was said to have begun at the end of attachments. These attachments were said to have been able to be achieved through a large amount of meditation and analysis of the world (Violatti, Buddhism). Buddhism does not have a direct set of books to followRead MoreSimilarities Between Hinduism And Hinduism1390 Words   |  6 Pagesmaterials, and both fall under the religions of Hinduism. Not only do the details of the pieces help explain the art, but so does the culture and the religion practiced at the time the piece was made. Hinduism is a major religion in India that is practiced by almost everyone. This is where they believe in one supreme being that has many different aspects. People who don’t understand Hinduism commonly mistake it with Buddhism due to the fact they share similar beliefs. Hinduism has the most affect on theRead MoreSimilarities Between Hinduism And Hinduism1560 Words   |  7 Pageswesterners know about eastern religions. The first thing that people think of is yoga, meditation, and Buddha. Buddhism and Hinduism are two of the world’s oldest religion. Since Buddhism developed from Hinduism they can be very similar however, they are not the same because both religions have different types of rituals, founders, and gods. They also have different views on life and enlightenment. In this paper I will discuss the foundations and practices of both religions and then move into a discussionRead MoreBuddhist Meditation Center On Buddhism1205 Words   |  5 PagesIrving. After going through the course material on Buddhism, it got me curious to learn more about the culture, experience live worship ritual, meditation, and architecture of the temple. To understand the religion and culture better, I requested a friend of mine to visit the temple along with me. Since he practices Buddhism and also is a Tibetan, he acted as a personal guide during my visit to the meditation center. With little knowledge about Buddhism, he helped me understand the meaning of differentRead MoreComparing Buddhism and Hinduism Essay644 Words   |  3 PagesComparing Buddhism and Hinduism As mentioned at the first meeting of our seminar, I originally took this class to fulfill a requirement set forth by the Hutchins School. However upon a little investigation and contemplation of my own, I have begun to think that I might find myself truly enjoying this class. Never having been much of a religious person, I suppose Ive shied away from the ideas of organized religion. Though this may always be the case for me, I have recently developed aRead MoreCompare And Contrast Hinduism And Buddhism1629 Words   |  7 Pages Throughout history, religion has been a guiding force that determines a person’s core values and directs a person down a path in their life. It is a basic belief that a person practices which can determine an individual’s life. There are hundreds of religions in the world. They evolve from different traditions and customs, as well as practices and values. Two of the most influential religions in the world are Hinduism and Buddhism. Both religions originate from South Asia and are similar in theirRead MoreFeminine Divine Traits : Buddhism And Christianity1737 Words   |  7 Pages 1. Feminine divine traits – Buddhism/Christianity Whether it is in a polytheistic or a monotheistic religion, the gender of divinity is always a topic given great attention. Although Buddhism doesn’t put much focus on gods in the teaching, it does include certain religious aspects such as praying to the higher beings. The feminine divine traits in Buddhism can be found with a closer examination on the feminine metaphors in the Buddhist scriptures. While Buddhas are predominantly in male form

Thursday, December 12, 2019

Segregation and The Civil Rights Movement Essay Example For Students

Segregation and The Civil Rights Movement Essay Segregation and The Civil Rights MovementSegregation was an attempt by white Southerners to separate the races in everysphere of life and to achieve supremacy over blacks. Segregation was oftencalled the Jim Crow system, after a minstrel show character from the 1830s whowas an old, crippled, black slave who embodied negative stereotypes of blacks. Segregation became common in Southern states following the end of Reconstructionin 1877. During Reconstruction, which followed the Civil War (1861-1865),Republican governments in the Southern states were run by blacks, Northerners,and some sympathetic Southerners. The Reconstruction governments had passed lawsopening up economic and political opportunities for blacks. By 1877 theDemocratic Party had gained control of government in the Southern states, andthese Southern Democrats wanted to reverse black advances made duringReconstruction. To that end, they began to pass local and state laws thatspecified certain places For Whites Only and others for Colored. Blacks hadseparate schools, transportation, restaurants, and parks, many of which werepoorly funded and inferior to those of whites. Over the next 75 years, Jim Crowsigns went up to separate the races in every possible place. The system ofsegregation also included the denial of voting rights, known as disfranchisement. Between 1890 and 1910 all Southern states passed laws imposing requirements forvoting that were used to prevent blacks from voting, in spite of the 15thAmendment to the Constitution of the United States, which had been designed toprotect black voting rights. These requirements included: the ability to readand write, which disqualified the many blacks who had not had access toeducation; property ownership, something few blacks were able to acquire; andpaying a poll tax, which was too great a burden on most Southern blacks, whowere very poor. As a final insult, the few blacks who made it over all thesehurdles could not vote in the Democratic primaries that chose the candidatesbecause they were open only to whites in most Southern states. Because blackscould not vote, they were virtually powerless to prevent whites from segregatingall aspects of Southern life. They could do little to stop discrimination inpublic accommodations, education, economic opportunities, or housing. Theability t o struggle for equality was even undermined by the prevalent Jim Crowsigns, which constantly reminded blacks of their inferior status in Southernsociety. Segregation was an all encompassing system. Conditions for blacks inNorthern states were somewhat better, though up to 1910 only about 10 percent ofblacks lived in the North, and prior to World War II (1939-1945), very fewblacks lived in the West. Blacks were usually free to vote in the North, butthere were so few blacks that their voices were barely heard. Segregatedfacilities were not as common in the North, but blacks were usually deniedentrance to the best hotels and restaurants. Schools in New England were usuallyintegrated, but those in the Midwest generally were not. Perhaps the mostdifficult part of Northern life was the intense economic discrimination againstblacks. They had to compete with large numbers of recent European immigrants forjob opportunities and almost always lost. Early Black Resistance to SegregationBlacks fought against discrimination whenever possible. In the late 1800s blackssued in court to stop separate seating in railroad cars, statesdisfranchisement of voters, and denial of access to schools and restaurants. Oneof the cases against segregated rail travel was Plessy v. Ferguson (1896), inwhich the Supreme Court of the United States ruled that separate but equalaccommodations were constitutional. In fact, separate was almost never equal,but the Plessy doctrine provided constitutional protection for segregation forthe next 50 years. To protest segregation, blacks created new nationalorganizations. The National Afro-American League was formed in 1890; the NiagaraMovement in 1905; and the National Association for the Advancement of ColoredPeople (NAACP) in 1909. In 1910 the National Urban League was created to helpblacks make the transition to urban, industrial life. The NAACP became one ofthe most important black protest organizations of t he 20th century. It reliedmainly on a legal strategy that challenged segregation and discrimination incourts to obtain equal treatment for blacks. An early leader of the NAACP wasthe historian and sociologist W. E. B. Du Bois, who starting in 1910 madepowerful arguments in favor of protesting segregation as editor of the NAACPmagazine, The Crisis. NAACP lawyers won court victories over voterdisfranchisement in 1915 and residential segregation in 1917, but failed to havelynching outlawed by the Congress of the United States in the 1920s and 1930s. These cases laid the foundation for a legal and social challenge to segregationalthough they did little to change everyday life. In 1935 Charles H. Houston,the NAACPs chief legal counsel, won the first Supreme Court case argued byexclusively black counsel representing the NAACP. This win invigorated theNAACPs legal efforts against segregation, mainly by convincing courts thatsegregated facilities, especially schools, were not equal. In 1939 the NAACPcreated a separate organization called the NAACP Legal Defense Fund that had anonprofit, tax-exempt status that was denied to the NAACP because it lobbied theU.S. Congress. Houstons chief aide and later his successor, Thurgood Marshall,a brilliant young lawyer who would become a justice on the U.S. Supreme Court,began to challenge segregation as a lawyer for the NAACP Legal Defense Fund. World War IWhen World War I (1914-1918) began, blacks enlisted to fight for their country. However, black soldiers were segregated, denied the opportunity to be leaders,and were subjected to racism within the armed forces. During the war, hundredsof thousands of Southern blacks migrated northward in 1916 and 1917 to takeadvantage of job openings in Northern cities created by the war. This greatmigration of Southern blacks continued into the 1950s. Along with the greatmigration, blacks in both the North and South became increasingly urbanizedduring the 20th century. In 1890, about 85 percent of all Southern blacks livedin rural areas; by 1960 that percentage had decreased to about 42 percent. Inthe North, about 95 percent of all blacks lived in urban areas in 1960. Thecombination of the great migration and the urbanization of blacks resulted inblack communities in the North that had a strong political presence. The blackcommunities began to exert pressure on politicians, voting for those whosupported civil rights. These Northern black communities, and the politiciansthat th ey elected, helped Southern blacks struggling against segregation byusing political influence and money. The 1930sThe Great Depression of the 1930s increased black protests againstdiscrimination, especially in Northern cities. Blacks protested the refusal ofwhite-owned businesses in all-black neighborhoods to hire black salespersons. Using the slogan Dont Buy Where You Cant Work, these campaigns persuadedblacks to boycott those businesses and revealed a new militancy. During the sameyears, blacks organized school boycotts in Northern cities to protestdiscriminatory treatment of black children. The black protest activities of the1930s were encouraged by the expanding role of government in the economy andsociety. During the administration of President Franklin D. Roosevelt thefederal government created federal programs, such as Social Security, to assurethe welfare of individual citizens. Roosevelt himself was not an outspokensupporter of black rights, but his wife Eleanor became an open advocate forfairness to blacks, as did other leaders in the administration. The RooseveltAdministration opened federal jobs to blacks and turned the federal judiciaryaway from its preoccupation with protecting the freedom of business corporationsand toward the protection of individual rights, especially those of the poor andminorit y groups. Beginning with his appointment of Hugo Black to the U.S. Supreme Court in 1937, Roosevelt chose judges who favored black rights. As earlyas 1938, the courts displayed a new attitude toward black rights; that year theSupreme Court ruled that the state of Missouri was obligated to provide accessto a public law school for blacks just as it provided for whites-a new emphasison the equal part of the Plessy doctrine. Blacks sensed that the nationalgovernment might again be their ally, as it had been during the Civil War. World War IIWhen World War II began in Europe in 1939, blacks demanded better treatment thanthey had experienced in World War I. Black newspaper editors insisted during1939 and 1940 that black support for this war effort would depend on fairtreatment. They demanded that black soldiers be trained in all military rolesand that black civilians have equal opportunities to work in war industries athome. In 1941 A. Philip Randolph, head of the Brotherhood of Sleeping CarPorters, a union whose members were mainly black railroad workers, planned aMarch on Washington to demand that the federal government require defensecontractors to hire blacks on an equal basis with whites. To forestall the march,President Roosevelt issued an executive order to that effect and created thefederal Fair Employment Practices Committee (FEPC) to enforce it. The FEPC didnot prevent discrimination in war industries, but it did provide a lesson toblacks about how the threat of protest could result in new federal co mmitmentsto civil rights. During World War II, blacks composed about one-eighth of theU.S. armed forces, which matched their presence in the general population. Cyber Bullying : Danger And Need Essay The National Afro-American League was formed in 1890; the Niagara Movement in 1905; and the National Association for the Advancement of Colored People (NAACP) in 1909. In 1910 the National Urban League was created to help blacks make the transition to urban, industrial life. The NAACP became one of the most important black protest organizations of the 20th century. It relied mainly on a legal strategy that challenged segregation and discrimination in courts to obtain equal treatment for blacks. An early leader of the NAACP was the historian and sociologist W. E. B. Du Bois, who starting in 1910 made powerful arguments in favor of protesting segregation as editor of the NAACP magazine, The Crisis. NAACP lawyers won court victories over voter disfranchisement in 1915 and residential segregation in 1917, but failed to have lynching .

Thursday, December 5, 2019

Business Communication for Japanese Business -myassignmenthelp

Question: Discuss about theBusiness Communication for Japanese Business Etiquette. Answer: Japan is a country that is located on an island situated in the Pacific Ocean in East Asian with a population of 127.3 million people. The two major religions in Japan, which is one of the key elements that makes culture, are Shinto and Buddhism and the main language spoken is Japanese of course. The Japanese tradition dates back to thousands of years making it one of the countries that have the deepest traditions but at the same time non-resistant to the inevitable state of continuity and rapid changes associated with ever shifting fashions trends and technological advancements, which continuously pushes some solid boundaries, (Alston, 2015). Etiquette is an important aspect in Japan and therefore one has to do their best to be familiar with the basic rules before setting foot in the country if necessary. Because of its business culture, Japan is perceived as a difficult country to start business in by the foreign companies that aspire to venture in the Japanese business market. Business people as well as the local citizens of Japan are all generally service oriented making service the mainstay of Japanese business culture. It is not common in the business culture of this country for someone to request for, give out, or even accept tips for the services they have rendered, this is one of the big differences between Japan and other countries business cultures, (Rowland 2014). Making a Favourable First Impression In the case where one is getting ready to attend a business meeting, they have to consider the kind of first impression they will give. First impressions always begin with how someone conducts themselves in public, how they speak, how they dress and every other small thing that might not seem to matter to an outsider. An observer will tell that the Japanese have a conservative character which is fast enough but he or she will also notice that they are very formal in their dressing manner and mostly dress to impress. (Kunkel 2011). When selecting the type of business wear for a meeting, quality has to be considered. Women are expected to dress conservatively, avoid wearing pants, as it is offensive and not carry with you so many accessories. Women should avoid wearing high heels at all cost because they are not considered appropriate, (Azar 2016). In Japan, ones attire and appearance can be associated with either having high corporate and social status or not. Japan has the highest ma sculinity versus femininity score of 95; therefore as a woman with an intention to conduct business affairs in Japan, you will have to acknowledge the fact those traits such as effectiveness and competence. At some point, one has to take on the masculine traits, (Hanges 2013). It is therefore important to put in a lot of effort in that area and beware of what you are up against. Business meeting etiquette In an occasion of any meeting related to business or any other affairs, the Japanese value high etiquette levels and protocol. In a business meeting, one should always avoid being too abrasive and brash but instead observe a conservative demeanour to gain the trust of other members of the meeting and be taken seriously whenever your opinion is required. It is important that one avoids flashy articles of clothing or flashy pens and when required to put something in writing, they should use the either the black or blue ink pens, not the red ink. When you enter, the room do not be the first to sit or be the only one left sitting while everyone else if standing, (Goldman 2014). You should follow what the other Japanese persons are doing if they are all standing up then do the same and if they are sitting down make sure to sit along., you should also wait to be directed on where to sit because mostly, the seating positions signifies the status of a person. Hofstedes six dimensions of cult ure contains on that refers to the degree of inequality accepted between people with different levels of power. You should understand your place in the meeting with the highest person in the rank taking the lead or the head of the table and you as a subordinate will have to sit on one side of the table, (Vardaman 2014). During the meeting, listen carefully to what every member has to say and acknowledge their input and if necessary you can take notes of an idea said by someone else for clarity to make you part of the dialogue and give every other person the impression that you consider the events as important as everyone else. The individualism versus collectivism dimension of culture among the six comes in handy during such situations because by acknowledging individual accomplishments and displaying expression of your own ideas freely will strengthen the ties you have with your Japanese host and the rest of the members in the meeting, (House 2013 ). Another vital etiquette is when meeting your Japanese host for the first time in person it is of great respect and importance that you first bow as it is observed in the traditions of the Japanese and wait to see if the other party to initiate a handshake or not. Bowing is a natural ting to them and you should not therefore assume and just offer a hand first, although some Japanese hosts will most likely offer a handshake considering you are a foreigner. Once the meeting s initiated, it is always considered a nice gesture to give your Japanese host a gift and if otherwise, thank your host and each individual involved to show them how much you appreciate the gift, (De 2013). It is not however a most that you carry with you a gift, but it would be smart and wise to carry one anyway. Areas for Potential Cross-Cultural Miscommunication Use of nonverbal cues in nonverbal communication can be sometimes misinterpreted or misunderstood in the Japanese business culture. Excessive hand gestures and using the hands to add emphasis to words too much is to be avoided because of the reason that it is considered an informal way of conveying your message, (Genzberger 2014). Hand gestures also have their own meanings in the Japanese cultures for instance, the hand sign that is used to indicate okay in some other western countries actually means something else in Japan; it is a hand signal for money. In Japanese business etiquette, a smile carries many different interpretations and should therefore be done carefully not to send the wrong message in some business situations, (Engel 2013). Lastly silence is embraced in Japan and therefore one should not feel uncomfortable when suddenly the meeting room goes silent for some time as it one of their things. There are certain unspoken cultural expectations and rules that everyone need s to learn before going to Japan and should be able to cope with anxiety because there definitely will be times when anxiety kicks in, this is explained in the uncertainty avoidance index among Hofstedes six dimensions of culture, (Javidan 2013). The appropriate signs have to be well understood and the nonverbal communication in the business context interpreted carefully. (Kunkel 2011). Show the Japanese an effort that you are trying to understand their business etiquette and their culture. In general, despite the fact that they are usually very nice and forgiving towards foreigners, they deserve the respect which will put you in their favour and a better position with them in future. For the reason that a foreigner may not be part of the core Japanese family, one should strive to develop a high interpersonal connection to their Japanese host and take full responsibility of their actions and consequences as well as that of others; this is the second of Hofstedes six dimensions of culture. A heavy emphasis on personal relationships is one of the key concepts shaping the Japanese business customs and culture and it is common knowledge that social interactions is the basis of building any kind of relationship. Being a foreigner who is looking to establish and build a strong business relationship with the Japanese stakeholders, one has to keep in mind that there are rules to be considered and understood. In a social context where one is invited out for a social outing after a business meeting, turning it down is not a good idea and they should therefore make it possible enough to go. Building the right relationships fir future businesses somehow depends on how one interacts socially away from the business environment such as the workplace. When alcohol is involved, try to drink a little bit even if you are not a drunkard and never serve yourself a drink but rather wait for another person to do it for you. The indulgence versus restraint dimension comes in picture at this point where people give themselves chances to enjoy themselves and have fun outside of work, (Dorfman 2013). They also put in more time in leisure activities in Japan and drinking is one of the things that people there love to do when relaxing and interacting socially. References Alston, J. P., Takei, I. (2015). Japanese business culture and practices: A guide to twenty-first century Japanese businesss. New York: iUniverse. 53(1), 43-45 Azar, R. C. (2016). Navigating japans? business culture: A practical guide to succeeding in the japanese market. s.l.: Write Way Publishing Company. 32(3), 54873. De, M. B. (2013). Etiquette guide to Japan: Know the rules that make the difference. Rutland, Vt: C.E. Tuttle Co. 14(5), 233249. De, M. B. (2016). Japan: Understanding dealing with the new Japanese way of doing business!.s.l.: Phoenix Books. 33(78), 45-50 Engel, D. W., Murakami, K., Bray, P. (2013). Passport Japan: your pocket guide to Japanese business, customs etiquette. Petaluma, Calif, World Trade Press. 4(6), 67-79 Genzberger, C. (2014). Japan business: The portable encyclopedia for doing business with Japan. San Rafael, Calif., USA: World Trade Press. 34(22), 112-114 Goldman, A. (2014). Doing business with the Japanese: a guide to successful communication, management, and diplomacy. Albany, State University of New York Press. 43(7), 213-216 In House, R. J., In Hanges, P. J. J., In Javidan, M., In Dorfman, P. W., In Guspta, V. (2013). Culture, Leadership, and Organizations: The GLOBE Study of 62 Societies. 4(3), 205-225. Kunkel, L. M. (2011). International Business Etiquette and Manners: An Investigation of the Key Differences in Practice between the United States of America and Japan and their Effects upon Communication and Working Relationships. Mu?nchen. 54(9), 78-80 Roberts, J. (2015). Business etiquette: your questions and answers. Richmond, Trotman 23(6), 45-57 Rowland, D. (2014). Japanese business etiquette: A practical guide to success with the Japanese. 43(8), 67-78 Vardaman, J. M., Vardaman, M. S. (2014). Japanese etiquette today: A guide to business social customs. Rutland, Vt: C.E. Tuttle. 22(6), 45-56

Thursday, November 28, 2019

Market Entry Strategy free essay sample

Anna’s Car is one of the top automakers in the United States that is currently planning on selling its new revolutionized Smart Cars to two foreign countries, Japan and Germany. The company believes that the increasing trend of going green and concerns about the environment in Japan and Germany will merge significant profits shortly after entering those two markets. Anna’s Car has evaluated various market entry strategy alternatives and is now hesitating between direct exporting or foreign direct investment for Germany and franchising or joint venture for Japan. Direct Export The main advantage of direct exporting for Anna’s Car is going to be fact that the company will be able to produce Smart Cars in the United States and then sell them to customers in Germany. Anna’s Car would have a great control over the entire export transactions and would gain the freedom as far as deciding which target buyers to approach or who to use to distribute the cars in Germany. We will write a custom essay sample on Market Entry Strategy or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page There is also potential for higher profits and a better chance to build a closer relationship with the German marketplace and its buyers. However, Anna’s Car will have to devote more time, personnel, and company’s resources to ensure a smooth and successful endeavor. Many internal organizational changes will be necessary in order to support more complex functions. The important step will be to choose the best channels of distribution and make business connections in order to sell Smart Cars. However, before exporting cars into Germany, Anna’s Car will need to go through custom procedures which involves filling out customer declarations. Furthermore, the company will need to ensure it carries a CE (â€Å"Communaute Europeenne† which stands for European Community) marking that â€Å"indicates that the respective party has successfully assessed the goods for compliance with European safety standards which has to be accompanied by a signed Declaration of Conformity (DoC)† (German Business Portal, 2010). Once selling products in Germany, Anna’s Car will have to pay value added tax – VAT – that all entrepreneurs who are engaged in business that is generating income have to pay. Foreign Direct Investment Anna’s Car may also choose an option of self growth through investing in building and establishing branches and manufacturing facilities in Germany, instead of producing cars in the USA. This form of market entry would lead to increase in profits due to the eligibility of tax cut that is given to those who are interested in foreign direct investment in Germany. However, Anna’s Car first would have to invest a lot of money in opening up factories and sales offices and dedicate a significant amount of time before the business is established in that country. The good news is that Germany has a welcoming attitude towards foreign companies that are interested in direct investment. The German market is open for investments in practically every industry sector, especially in the auto manufacturing industry. According to the Trade Invest â€Å"German law makes no distinction between Germans and foreign nationals regarding investments or the establishment of companies. The legal framework for FDI in Germany â€Å"favors the principle of freedom of foreign trade and payment† (FDI, 2010). In fact, there are more and more international companies that discover Germany due to its security and rewarding investment location. The UNCTAD World Investment Prospects Survey 2009-2011 confirms Germanys reputation as one of the most attractive business locations in continental Europe. Germany ranks second within the EU-15, and seventh internationally in the â€Å"most attractive business locations in the relevant regions 2008-2010 categoryâ€Å"(American Chamber of Commerce, 2010). The Trade Invest explains that study on the attractiveness of the European economic area (2010) also shows that Germany is the number one business location in Europe and even the number five worldwide. Based on this, it will be very advantageous for Anna’s Car to do business in Germany. Franchising Anna’s Car is evaluating an option of buying a franchise of Toyota, Nissan, or Suzuki in Japan. That way there will be less chance of failure in case something goes wrong as Anna’s Car would be buying an established business that has been very successful. Statistics show that â€Å"franchises stand a much better chance of success than people who start independent businesses; independent businesses stand a 70 to 80 percent chance of NOT surviving the first few critical years while franchisees have an 80 percent chance of surviving† (Coltman, 2009). Also, Anna’s Car would receive a lot of help with starting the business and running it afterwards which would be necessary as the company will be performing operations in a foreign country hat has different rules, culture as well as language. Anna’s Car would get all the equipment, supplies and instruction or training needed to start the business. If the negotiations go well, the company would be also able to receive ongoing training or help with management and marketing (for instance, parent company’s national marketing campaigns). Supplies and inventory will cost less than if Anna’s Car was running an independent company. The research shows that â€Å"franchising in Japan has shown a steady growth: the franchising system has been recognized by the Japanese society as a tool of innovation and development for the economy of the country† (Info Franchise, 2007). Starting franchising in Japan may be quite easy as the franchising system is not as regulated – there is no need to get license and register or file a document to become a franchisor. However, in spite of such freedom, Anna’s Car will need to be aware of the Medium-Small Retail Business Promotion Act that enforces some regulations, specifically the tax provisions. Furthermore, Anna’s Car will be able to count on the Japan Franchise Association (JFA) that consists of leading Japanese franchisors and companies which are interested in franchising and whose purpose is to provide help and support to every entrepreneur that wants to start franchising in that country. Joint Venture Another option of entering the Japanese market can be a joint venture in which partners share ownership of a newly created business. The advantages of such entry market for Anna’s Car would be using the ownership’s experience about new market environment, speed, sharing of resources, high profits, and leverage. The joint venture would also enable partners to combine their strengths so they can be more successful in business. However, there are some risks that need to be taken into account too. For example, joint venture partners share not only the rewards but also any losses or there may be a potential conflict between partners which most of the time arise out of cultural differences. The main thing for Anna’s Car before entering into a joint venture will be ensuring that its interests are properly reflected in the joint venture agreement (management responsibilities, shareholder rights, and exit strategies in case one of the partner decides to leave) and that this agreement will be enforceable under Japanese law. Conclusions Anna’s Car has a great potential of becoming very successful in Germany and Japan, especially in times when protecting the environment has become so important in almost every country in the world. The company needs to decide which market entry method is the most suitable for it by firstly evaluating its overall strategy, current resources as well as competitive advantage. Since different regions offer different advantages as well as obstacles, Anna’s Car needs to be able to adapt and acclimatize in those two countries. Also, following the specific rules of entering a foreign country will be crucial in making sure that the company doesn’t get in trouble with the law.

Sunday, November 24, 2019

How To Easily Find Content Marketing Ideas

How To Easily Find Content Marketing Ideas I couldn’t believe my eyes. It seemed like every single content marketing idea that I had just come up with was already readily available on Google. And when it came to social media content and content marketing these names- Neil Patel, Kevan Lee, Belle Beth Cooper, and Garrett Moon- kept popping up again, and again, and again. As a young, budding content marketer, I was distraught, and yet curious. How were these people able to come up with all these content marketing ideas and topics- some of which had barely germinated in my mind? Were they extraordinarily creative? Were they even mortal? As it turns out, yes, they are all regular human beings just like you and me. And just like us, they had to start somewhere, too. The good news is, thanks to technology, we live in a time of unprecedented access to resources and knowledge. By tapping the right sources, you  can easily come up with enough marketing  ideas to last a year and beyond. Before we get started, it’s important to have a place where you can note down all your ideas- which is also known as a â€Å"swipe file†- even if they are just half-formed. Your swipe file could be on a  Google Docs spreadsheet, , or recorded with a plain ol’ pen-and-paper. If you’re ready, let’s dive into it. How To Easily Find Content Marketing Ideas via @legendt 1. Look At What Others Are Writing About- And Do A Better Job You probably already have a list of blogs and publications that you look up to and hope to emulate one day. Why not start emulating them right away? Have a look at their top posts, and come up with similar ones, but better. There’s a reason why these blog posts did well for them, and if your target audience overlaps with theirs, you can be sure that this will be a win. Backlinko’s Brian Dean calls this  the skyscraper technique. Here are four ways that you can make your post superior to the original (Thanks, Brian!): Make it bigger or longer:  Go for broke, and find 100 ways to do help your audience  instead of just 50. Making a comprehensive guide gives your audience a one-stop solution for what they're searching for, shows your expertise, and builds your credibility. Make it more up-to-date:  A list post that did well in 2015 will likely do well again in 2016, and the year after, and so on. Build on what you know already works with your more recent  knowledge. Make it look nicer:  An infographic that visualizes text content that resonated with readers will certainly attract more attention. Heck, infographics are some of the most-shared types of social media content, and  content with visuals included about every 100 words can grow your shares by 30%. Make it far more detailed:  100 bullet points will never compete with 100 points with brief descriptions. Case in point: I recently noticed that there were multiple posts on beautiful resume designs that topped the first page of Google, but the biggest post listed only 50 examples. I decided to shoot for a list post of 70 well-designed resume examples. This particular blog post  ended up becoming our most-viewed article for that week  and was shared more than 600 times on our social media channels in the same time period as well. Not too shabby. If you’re not sure which blogs to look at, try entering your topic keywords into BuzzSumo, which will then magically churn out a list of the most-shared related content on the blogosphere: 2. Listen To What Your Customers Are Asking About Think that it’s hard to come up with content marketing ideas for your niche? Try doing it for a pool company, and you’ll realize the true meaning of hard. Yet back in 2009, Marcus Sheridan’s company River Pools and Spas was able to use content marketing to dominate the pool industry. His solution for coming up with topics is exceedingly simple: To answer his customers’ questions. â€Å"The problem in my industry, and a lot of industries, is you don’t get a lot of great search results [online] because most businesses don’t want to give answers; they want to talk about their company,† he said in an interview  with The New York Times. â€Å"So I realized that if I was willing to answer all these questions that people have about fiberglass pools, we might have a chance to pull this out.† When brainstorming with his clients over at his online marketing consulting business, The Sales Lion, Marcus reveals that he has â€Å"never had a company come up with less than 100 questions in 30 minutes.† There are a number of ways to find out what your customers are asking about in your industry and business: Ask your sales teams who have regular interactions with the customers. Use a live chat app such as Zopim or Olark to chat with them online. Even better, organize a community meetup to engage with your users face-to-face. Hootsuite does Hootups, for example, while we run PiktoTours  regularly at Piktochart. This method is highly recommended- we get a lot of invaluable feedback and suggestions from these meetups.Simple and effective #ContentMarketing:  Listen to questions and respond with valuable answers.3. †¦And Listen To Others In Your Industry,  Too Your customers might be an excellent source of potential  marketing ideas, but they might have missed out on a question that others asked. How do you find out what the rest of the industry is curious about? Find out where they gather to talk shop. Facebook groups, Twitter chats, and forums are some of the platforms that will bring them all together. It pays to become an active participant, as you can get industry-wide exposure over there. Another popular platform that attracts questions across a variety of industries is Quora. According to Marc Bodnick, Quora’s head of business and community, the QA website has around  500,000 topics as of 2014. That’s a whole lot of potential blog topics to pick out right there! To optimize your efforts, focus on questions that have a lot of followers, answers, or views, like this one: With 1,700 followers and over 300,000 views, you can be sure that many people are curious to know what the perfect startup team is. Sounds like a great blog post in the making! You can find most of these high-traffic questions in the topic FAQ: As a bonus, you can post your answer to the topic with a link to the blog post you’ve written to get a boost in traffic as well. It will drive traffic to your blog in no time. This is because all the followers of a question will receive a notification email as soon as you post your answer. Game, set, and match. Answer your audience's questions and share your take where they already hang out.4. Interview Industry Rockstars Every industry has its rockstars. Startups have Elon Musk. Designers have Jony Ive. And marketers have Seth Godin. And their success and experience make them a treasure trove of tips, tricks, and advice- things that your readers are dying to learn. To get the most from them, it’s important to know them well first. Here’s where a little journalistic inquiry will come in handy. First, find out what their stories are, and what is so extraordinary about them. Look for content marketing ideas and think about what your readers can learn from them  like Contently did when they interviewed Seth Godin on the future of branded content.  Come up with topics accordingly. What is their secret to being so productive? How could they do what they do so darn well? What were some of the greatest mistakes  they've made? Connect their expertise to what you know your audience will dig, and you'll have a winner. 5. Be Authentic Okay, that sounds like fluff, but hear me out. People love stories.  It’s built into us- we can’t help but look for the story in everything. This is because  it's â€Å"a way for humans to feel that we have control over the world.† And you are most uniquely qualified to talk about your own stories. I don’t mean  for you to make up fictional tales. Talk about your journey, struggles, and opinions. For example, what are your goals, and how are you trying to achieve them? Groove’s Alex Turnbull managed to build out  a popular blog out of their singular mission: To reach $100,000 (and now $500,000) in revenue. Think that you have nothing worth sharing? Everyone does, according to  John O’Nolan from Ghost: "These posts aren't just an exercise in narcissism, they can be incredibly useful for other people in your industry. Everyone has to start somewhere, and by learning from your mistakes the next generation can progress even quicker.† Companies like Buffer  and iDoneThis  have also dedicated whole blogs to telling the inside story. Put the spirit of point 1 into action (publish better content than anyone else), and have a look at what kind of topics these example companies tackle- they could apply to you, too. 6. Keep Up-To-Date Every industry has its  own set of buzzwords and trends  that constantly go in and out of fashion. If you’re quick enough, you can ride these waves and come up with post after post where you can put your two cents worth in. Take the â€Å"guest blogging scare† of 2014 for instance. Google’s former head of the web spam team Matt Cutts had denounced guest blogging  as a spammy practice, foreshadowing that Google would not view them kindly. The marketing community blew up: One by one, articles which mostly  disagreed  with  Matt started popping up everywhere. The most convincing writers were able to lead the conversation on this topic. Buffer also did a great job  analyzing what the change of Twitter favorites to likes would really mean for marketers, just a day or two after the news was released. You can stay abreast of trending topics in your niche by using Google Alerts. Create an alert with keywords that are relevant to you and your company, and have it send updates to you as and when things surface. NinjaOutreach  is also an effective tool for finding out what topics are currently hot in the social media world: Also, do keep a close lookout for recent research and studies on topics in your niche as well. A recent study by Constant Science found that  roughly 65 percent of participants think that web content is a â€Å"hit or miss† or â€Å"unreliable.† Research-backed blog posts are an advantage you can easily tap on. For example, we focus a lot on design-related topics over at the Piktochart blog. As such, I check the Visual Design section of Nielsen Norman Group’s website  daily to see if there are any great tidbits that I can latch on to. 65% of people think web content is hit or miss. Data-driven, research-backed content stands out.7. Refresh Old Hits Not every blog post that you write will be a hit. Chances are that one or two might be, and end up bringing the bulk of traffic over to your site. These articles are your crown jewels.  See how you can create updated versions of them that are relevant to today so you can repeat that initial success. Hubspot does this on a regular basis: Also, it’s worth putting in some time to analyze what makes them so good, and see if you can spin some content marketing ideas off of them. Do a blog content audit  to find out which of your posts are suitable to do this. As Crew’s editor Jory Mackay found out, it is a tedious process, but well worth the trouble. If your definitive guide to making infographics  is regularly bringing in substantial repeat traffic, for example, it shows that there is interest among your readers in the process of creating infographics.  Topics like "100 infographic ideas that work",  which comes before the creation process, and "50 ways to market your infographic",  which comes after, might also be attractive to your audience in this case. Success shows audience interest. Learn from it to inspire new #marketing ideas.This Is Just The Beginning... As you can see, content marketing ideas are a dime a dozen. Coming up with them is the easy part. The tough part comes after, when you put pen to paper (or your fingers to the keyboard)- that’s a whole new ballgame  with different rules! So don’t get too wrapped up in ideation. Once you have a decent number of topics, get started right away. As Derek Sivers puts it: â€Å"To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.†

Thursday, November 21, 2019

The Google Company Case Study Example | Topics and Well Written Essays - 1000 words

The Google Company - Case Study Example This amounts to employees hating their jobs hence low productivity. This case study explores how best performing companies and for this case Google motivate their employees to work to the extent of making these companies the top-producing organizations in the world. Top companies like Google have restructured their management model to provide leadership and an enabling environment that would motivate their employees to work hard and produce the highest output. Google didn’t become a household name just by chance, it is because it has a culture that values their employees and motivates them. It’s quite clear that any company that wants to proceed to the next level and become a household name has to find new ways of rewarding and motivating their employees for their good work. They therefore need to embrace a culture that promote free thinking, motivating employees to work together and provide a working environment that is comfortable, promotes humanity, individualism and personal freedom. Having a chance to work for Google is a dream for many and it’s not just because of what the company has achieved since its inception, it is because of its good working environment. ... (Think leader 2013) About a decade ago when the company was just a start up, the co-founders Larry Page and Sergey Brin had this dream of making Google where the worlds’ best talent will work. And they had an idea on how to achieve this i.e. by creating a working environment and culture that will keep every employee happy and also keep them motivated. This will ensure that they do their best and be loyal to the company. (Brain Mass 2012) Google also motivates its employees by ensuring that the managers assign tasks that are inspiring and challenging to the junior employees. This makes these employees feel the aspect of career progression and learning something new every day. It is a tradition that each employee is given an opportunity to dedicate 20 percent of their time on a project they choose. Employees will be actually be paid by indulging in these projects so long as they are within companies’ legal and business scope. This is how products like AdSense and Google S uggest came about. This makes them motivated as they feel that aspect of being managers. It also promotes innovation and this is no doubt why Google is one of the most innovative companies in the word. This kind of freedom to concentrates on a project they love make them move away for their routine jobs hence drawing an inspiration about their job. Therefore employees just don’t join Google because of the outward perks and rewards, they do it for freedom! (Gary 2007). Besides the compensation and other benefits alike free health and dental check-ups, insurance, tuition reimbursement and paid vacations, Google employees also enjoy other unique benefits. This includes a 100% paid maternity benefit of up to 18 weeks. Also new mothers and fathers enjoy help to make things